DNA as a company

In 2001, DNA was a small mobile telecommunications company who entered the market as a challenger. Through various phases, it has grown into one of Finland’s leading telecommunication corporations. The core of our mode of operation still consists of cost-effectiveness, fast movement and innovation. In accordance with our values, we are fast, bold and straightforward in all our actions.

We are inspired by the many possibilities of digitalisation. With DNA’s high-quality connections, customers can access digital services on the best mobile devices available on the market. When it comes to businesses, our key growth area is work that is independent of time and place. 

The focus of our strategy is on customers: We turn our customers’ lives less complicated, so that everyone can concentrate on what matters to them.

Our strategic goals:

1. We want to be a great place to work. We aim to be one of the most desired employers in Finland. The happiness and well-being of our employees is crucial for us to be able to provide the best customer service on the market.
2. The most satisfied customers in consumer and corporate business.
3. Industry-leading financial development and faster than average market growth.
 

DNA employs about 1,600 professionals, whose work is focused on customer experience in line with DNA’s strategy. Our objective is to have a dedicated and competent person in every position. 
In our management, we emphasise the approach of trusting the employees: instead of staring at the clock, it is the achieved work results that should be evaluated.  The sense of responsibility and freedom is a part of good atmosphere. Every employee’s contribution is important, and all employees also have the freedom for personal development. 

DNA was ranked as Finland's best place to work in 2019 in the Great Place to Work survey’s large companies category.